The CEO who can't make decisions anymore.
What happens when a founder's decision-making engine stalls under the weight of the company they built—and the structured way back to clarity.
Read the essay →Jonas Partners is a boutique executive coaching consultancy led by Warren Jonas, working alongside a team of associate coaches. We partner with high-performing leaders navigating complex decisions, growth pressure and the long arc of building something that lasts.
We work confidentially with founders, CEOs and C-suite leaders—the people whose decisions shape the trajectory of their companies and the lives of the people inside them.
Jonas Partners is led by Warren Jonas and extended through a small team of associate coaches, each chosen for the depth of their executive experience and the rigour of their craft. The firm operates as a consultancy, not a solo practice. That structure lets us match the right coach to the right leader, and to scale capacity without diluting the standard of work.
Our engagements are structured but not prescriptive. We don't sell session packages. We commit to the outcome, and we stay until the work is done.
One-to-one coaching for founders, CEOs and senior leaders. ICF PCC certified and Henley-trained. Engagements are structured to the work, not to a fixed number of sessions. We commit to outcomes, not session counts.
→Board-level advisory drawing on direct NED experience across nine companies in pharma, e-commerce, financial services, logistics and property. Strategy, governance, and the quiet conversations between board meetings.
→Warren chairs Forum 9 and Forum 13 within the Business Leader Group— confidential peer groups for ambitious founders and CEOs to challenge each other's thinking.
→AI-powered coaching platform built on the N-E-S-W methodology, extending the rigour of executive coaching between sessions and across teams. compass-coach.co.uk
→The pillars unique to each leader. The non-negotiables that shape every meaningful decision.
Are the rocks moving? Honest accounting of what's getting done versus what's been said.
The patterns about you—how you think, what trips you up, what compounds when you stop fighting it.
The outcome of N + E + S done well. Not luck. The result of being deliberately oriented.
Globally recognised certification from the International Coach Federation. The standard for serious executive coaching practice.
Certified through Henley's executive coaching programme.
MSc Psychology · In ProgressMentor across TechStars' global accelerator network, working with early-stage founders through scale-up.
Mentor for Virgin StartUp founders—first-time and serial—across the UK ecosystem.
Built and sold businesses. The work is informed by what it actually feels like to run, scale, and exit.
Non-executive director roles spanning pharma, e-commerce, financial services, logistics and property.
Warren is the first coach who didn't try to make me feel better. He made me see clearly. Six months in, the business looks different because I do.Founder & CEO · SaaSapproval pending
The advisory work cut through eighteen months of board ambiguity in two sessions. Direct, structured, and entirely focused on what mattered.Chair · Pharmaceuticalapproval pending
The N-E-S-W framework has become how my leadership team talks now. North Star, Execution, Self-Awareness, Winning—it's a vocabulary that holds up.CEO · E-commerceapproval pending
Forum 9 has been the single most useful room I sit in all year. Quietly transformative. No theatre, just the work.Founder · Financial Servicesapproval pending
What happens when a founder's decision-making engine stalls under the weight of the company they built—and the structured way back to clarity.
Read the essay →Why most leaders confuse the artefact with the orientation, and how to distinguish what actually pulls a business forward from what merely describes it.
Read the essay →The hidden cost founders pay for not having someone they can be fully honest with—and what changes when they finally do.
Read the essay →A 30-minute call to see whether we're the right fit. Confidential, no obligation, and the most useful half hour you'll spend this week if there's something genuinely on your mind.